Comments on: Are You Augmenting Your Sales Metrics With Reality? https://printmediacentr.com/augmenting-metrics-with-reality/ Print Long and Prosper | The Printerverse Tue, 14 Mar 2017 16:43:10 +0000 hourly 1 https://wordpress.org/?v=6.7.3 By: Take Advantage of the 2017 USPS Emerging and Advanced Technology Promotion https://printmediacentr.com/augmenting-metrics-with-reality/#comment-7391 Tue, 14 Mar 2017 16:43:10 +0000 https://printmediacentr.com/?p=29318#comment-7391 […] At 3:19, she calls out a useful distinction between “basic” Augmented Reality and “enhanced” Augmented Reality “Basic” AR allows a user to simply watch a video while “enhanced” AR encourages users to interact. With enhanced AR, a user is actively participating in an experience. And while discussing interactions and experiences enabled by AR, don’t forget about metrics. […]

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