Printers – Print Media Centr

Boost Print Sales and Credibility with a Wall of Power

Deborah Corn — Sun, 13 Jul 2025 19:11:27 +0000

Every print business has a story to tell. Most print businesses tell it through interactions with clients and results to aid in print sales. But there’s something powerful about showing that story, too. That’s where the Wall of Power comes in. I was watching a movie, and a high-powered character had a wall of photos […]

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How To Get Happy Print Customers To Print Again This Year

Sandy Hubbard — Sun, 13 Jul 2025 19:00:54 +0000

We all have print customers who show up only once a year. We like them. They like us. They’re happy with the results we provide. Yet they don’t plan to print again with us for another year. Here’s a thought. What if we could get those happy print customers to print again in 2025? We […]

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Using AI for Marketing and Print Businesses: Series Wrap-Up

Deborah Corn — Tue, 08 Jul 2025 19:04:13 +0000

https://www.youtube.com/watch?v=K154bGqwpIQ Using AI for Marketing and Print Businesses Following the completion of the three-part webinar series, John Munsell, CEO of Bizzuka, returns to answer AI audience questions submitted during the series. Everyone’s telling you to use AI. Nobody’s showing you how to use AI. This follow-up session offers deeper insights, clarifications, and practical advice on […]

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Waiting for a Relevant Print Experience: Turn Downtime Into Opportunity

Deborah Corn — Tue, 17 Jun 2025 16:30:51 +0000

There are opportunities to bring modern print offerings through data-driven technology to a flurry of businesses if you look around, assess the print experience they are offering, and strategize on how to improve it for everyone. Recently, I went to a doctor’s appointment in a medical complex and was aghast at the “reading materials” print […]

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Must-Know Recruiter Tips for Print Industry Job Seekers

Sandy Hubbard — Tue, 17 Jun 2025 16:28:46 +0000

Recruiters tell me they’ve never had so many job-worthy print industry job seekers vying for jobs. What’s their number one tip? Be ready to apply for a job at any time – and start the process now. Last month, I attended a resume preparation session presented by two experienced print industry recruiters. Here are their […]

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5 Critical Questions That Can Save Your Print Business from Tariff Chaos

Deborah Corn — Tue, 18 Mar 2025 00:00:30 +0000

We can rely on change in the printing industry, but not always in ways we like. Enter tariffs. While the industry trade media, analysts and economists have much to say about tariffs now, they were completely silent before the US election in November. It was clear that the printing industry and print business would be […]

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Girls Who Print Launches as Nonprofit with New Member Platform and Program

PMC News — Sun, 19 Jan 2025 20:10:08 +0000

Girls Who Print, the world’s largest network of women in print and graphic communications, proudly announces its formal evolution into a global nonprofit organization. Committed to collaboration, education, and advocacy, Girls Who Print extends its influence through regional chapters and a new membership program designed to empower women throughout the industry. Founded in 2009 as […]

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How Printers Can Create a Simple Email Newsletter

Sandy Hubbard — Tue, 23 Jul 2024 13:15:51 +0000

I love teaching printers how to launch a super simple email newsletter program. Simplifying your approach helps you be successful from the get-go and grow and improve your email marketing program at your own pace. When your newsletter is easy to produce – and you even look forward to it – you will be more […]

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4 ways to Share Printspiration and Print Love in February and All Year Long

Deborah Corn — Tue, 13 Feb 2024 13:55:48 +0000

With Valentine’s Day in February, you already have a door cracked open for the opportunity to share some printspiration and print love with your creative print customers. Here are four ideas for winning some hearts, minds, and dollars. Creative Color Combinations A color pallet is key to branding and marketing campaigns. Many of the design […]

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CMYK MANIFESTO 2024: Rewind, Reignite and Represent the Printing Industry

Deborah Corn — Tue, 16 Jan 2024 14:06:56 +0000

Greetings Citizens of The Printerverse and welcome global print and marketing professionals to a New Year for the printing industry. 2024 already feels like it rolled up in a muscle car, rolled down the window, pointed at us with a baseball bat, and said, “I heard you’ve been talking crap about me.” It’s down to […]

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